Dealer program
Interested in becoming a dealer?
Thank you for your interest in the ray product line
Ray has set the industry standard since the beginning. Today we stand as the largest manufacturer of primary power electric outboards in the world.
Becoming a Ray dealer offers a unique business opportunity in the U.S. and abroad, allowing you to sell, install, and service cutting-edge electric outboard motors. With the growing popularity of electric boating and an increasing number of waterways adopting electric-only policies, integrating electric propulsion into your business is a forward-thinking move.
Since 1974, we have been at the forefront of electric outboard innovation, pioneering the first primary power electric outboards—not just for trolling or secondary use, but designed to be the main source of propulsion for your boat. With 90% of our motors still in service today, Ray motors deliver quiet, reliable operation, smooth speed, and the power to navigate challenging waters when conditions change.
Performance That Takes You Further
Our powerful outboards propel efficient displacement hulls for up to 10 hours at speeds of 5 to 7 MPH, allowing you to cover 50 to 70 miles in a day—comparable to a sailboat. Whether navigating large lakes, rivers, or the intracoastal waterways, Ray motors offer the endurance and efficiency needed for extended adventures.
The Ideal Solution for Commercial & Recreational Boating
Ray outboards are the perfect choice for commercial tour boat applications and are recognized as the industry standard for electric-only lakes.
With quiet, easy, economical, and environmentally friendly operation, Ray motors provide a reliable, non-polluting propulsion system that supports a sustainable future on the water.
Ray's dealer program
Our Dealer Program is designed to empower your dealership in the sale, installation, and servicing of Ray motors. We aim to foster successful partnerships through tailored support and resources. Our dealer program offers:
Motor discounts
Offering discounts for small quantity and large quantity orders. Discounts for commercial purchases - call for information.
parts and servicing discounts
Our dealers receive a discount for all parts. Discounts for commercial purchases - call for information.
Dealership Education
Upon becoming a dealer we will provide you and your sales team with marketing material and a strong sales approach for this market. Our sales rep will educate you and your team about the electric boating industry and ensure your success as well as ours.
No financial requirments
No financial requirements to become a Ray certified dealer.